This year, we are working with Starbucks as part of our commitment to look for new, innovative solutions to drive healthier eating habits and provide increased options for consumers across the UK, without compromising on taste. We aim to help them with their ongoing work to make it easier for customers to make healthier choices, aiming to develop new initiatives that promote healthier options without affecting flavour or quality.

Our joint objective is to further enable healthier choices among Starbucks customers. Additionally, Nesta aims to develop a technical understanding of how the out-of-home food sector operates to promote customers' health. 

Our collaboration will incorporate several exploratory projects focused on Nesta understanding customers' preferences and identifying innovative ways to encourage healthier choices among Starbucks customers.