How will it help me?

This worksheet prompts you to think differently – from a range of perspectives – to help you create ideas to solve problems, or to strengthen or expand your proposition.

There are nine approaches to choose from, all designed to stretch your thinking around your initial concept by applying different scenarios to it.

How do I use it?

• Clearly lay out your concept, opportunity or problem then apply the approaches to it.
• Think of ways to bend, break and stretch the ‘normal rules’ around your concept, opportunity or problem.
• Review the ideas generated and select the best ones to develop further.